Actor & Speaker
My training began on stage: theatre, cinema, radio and a degree in Performing Arts and Sciences. This performance background continues to influence the way I speak, teach, present and design experiences intended to be understood, remembered and felt.
Experience and challenges
- Training in Storytelling & Performing Arts at Scuola Holden, including acting training with Gabriele Vacis.
- Experience in theatre, film, short films, commercials, radio and opera.
- Writer and host of “The Turiner” for Radio MBun.
- Writer of “(S)Talkin' to me?”, finalist for the 2013 Premio Riccione Pier Vittorio Tondelli.
Skills
Public speaking · Stage presence · Voice and rhythm · Performance writing · Attention management · Dramaturgy
CV Actor & Speaker · Showreel / selected videos
Copywriter
I use writing to clarify ideas, position projects and build distinctive voices. I have worked on copywriting, transcreation, brand voice, manifestos, catalogues, websites, editorial content and communication projects.
Experience and challenges
- Copywriting and transcreation for international clients through Copywriter Collective, including Google, Manfrotto, Amazon and Coin Excelsior.
- Copy, taglines and manifestos for This Is Ideal and other brand communication projects.
- Led the copy team for the MATERA 2019 EUROPEAN CAPITAL OF CULTURE programme.
- Collaborations with Eggers 2.0, Weevo and Scuola Holden.
Skills
Copywriting · Transcreation · Brand voice · Manifesto writing · Content strategy · Editorial structure · Naming and taglines
CV Creative & Copywriter
Tech Addicted
Technology has always been part of how I explore and build. I studied coding, game design and digital tools to express my ideas through ever-new forms and languages.
Experience and challenges
- Android Basics Nanodegree by Google/Udacity, with Java programming foundations.
- Game Designer certificate — Young Talent In Action / Manpower programme.
- Courses in Python, C# and minigame development.
Skills
Coding · Gamification · UX design · Android/Java basics
Trainer & Coach
After graduating from Scuola Holden, I designed and delivered programmes on storytelling, communication and public speaking, as well as experimental courses such as “Instabilità” and “Plotting”.
Experience and challenges
- Lecturer at Scuola Holden in Storytelling & Communication for professionals and companies.
- Instructional designer with Alessandro Baricco for Scuola Holden’s “Plotting” and “Instabilità” courses.
- Digital & Learning Strategist for Chora Academy at Chora Media.
- Communication and public speaking coaching for professionals, teams and companies.
Skills
Storytelling · Public speaking · Instructional design · Effective communication · Lateral thinking
CV Trainer & Coach
Freelance Creative
As a creative, I work across concept development, storytelling, production and project management, especially on projects that do not fit into a single category. I identify their narrative universe and turn it into identities, formats and experiences capable of engaging and moving people.
Experience and challenges
- Sami Around The World — concept, creative direction, project management, communication, fundraising, sponsors, website, social media and video formats.
- Scuola Verna — positioning, manifesto, narrative identity and immersive website concept.
- Brand storytelling, formats and integrated communication for companies, schools and cultural organisations.
Skills
Creative direction · Project design · Narrative strategy · Brand storytelling · Format development · Fundraising
Sami Around The World — Project sheet
Vibe Coder
I use code, AI tools and technical workflows to build projects that would otherwise remain ideas. I can write specifications, guide technical decisions, test, debug and use AI-assisted development tools to create functional websites, plugins, tools and interactive experiences.
Experience and challenges
- Virtòò — desktop software that improves online lessons, webinars and presentations through automated direction and virtual environments.
- OBS Background Removal Plugin — a plugin that removes webcam backgrounds through software processing, without a green screen.
- Creation and development of giuliafilippone.com and this interactive CV.
Skills
AI-assisted development · Product prototyping · Version Control
giuliafilippone.com
Founder
Virtòò is a software product created through vibe coding that aims to revolutionise online lessons, webinars and presentations with immersive environments and automated direction. It brings together my skills in performance, communication, storytelling and technology, and it is the startup project I am currently working on.
Experience and challenges
- Development of a stand-alone desktop application integrating dependencies, drivers and audio-video workflows, from prototyping to hardening.
- Entrepreneurial and validation journey: target audience, pricing, commercial offering, user testing, pitching and business model.
- ESCP “From zero to Startup” programme: developing an entrepreneurial approach, positioning and tools to turn the product into a market offering.
Skills
Product vision · Business model design · Pitching · Go-to-market · Market validation · Creative entrepreneurship
Virtòò — Demo · Virtòò — Spot · ESCP — From zero to Startup